As well as being on the panel of judges for the Connected Consumer Awards ( The Connies) I will also be chairing one of the sessions at the Connected Consumer Conference on the afternoon of 12 March 2014 at Nomura.
I’ll be moderating a panel called ‘Data and Metrics’ which includes panel members from GFK, Videology, Millward Brown and SkyIQ. Last year I was on the same panel (some thoughts on that here), but this year I get to ask the questions! We’ll be covering the obvious candidates like Big Data, Social TV, cross-platform research and the evolution of the currencies with initiatives like BARB’s Dovetail. If you have any issues with regard to measuring the connected consumer that you’d like me to put to the panel then do let me know. In the meantime you can get tickets to the event here.
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