Tag Archives: RPD

‘Big’ Data ..or Deep data?

Here is a link to a short opinion piece I wrote for Mediatel in the UK today (26 March 2013) which is getting some positive feedback – or at least sparking a debate, which was the point. The article argues that ‘Big … Continue reading

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From Crude Oil to Refined Insights…

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Following on fom RTS Cambridge this article for Mediatel kept the momentum going in terms of the ‘big data’ picture. Shortly after the Royal Television Society event, BARB held an industry event calling on the industry to engage in a … Continue reading

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Horses for Courses and Impossible Astronauts

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An article written for Marketing Week, and one that for once I was quite happy with. So of course it was published on the day before Christmas Eve, so I doubt anyone read it – would be interesting to know … Continue reading

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