This article was published in the wake of Nielsen announcing they will be measuring Netflix in the US – whether Netflix like it or not. I did two versions, one for Mediatel and another for the asi site which ties into the upcoming Nielsen paper on this topic at the asi conference in Nice.
Both seemed to be well received and sparked debate. Here is a link to the original asi column
In the meantime, extremely excited about Stranger Things 2 dropping on Netflix this weekend…
Research The Media 