The 24th annual ASI TV & Radio Symposium kicks off on 5th November in Madrid. Having attended numerous events in the past, this is the first in my role as Research Director for the Seminar. As well as helping get the agenda together, I will be chairing two sessions – one focusing on TV Delivery and a second on Data and Measurement. It looks like a bumper turnout, but tickets are still available from the website. In the meantime here is a piece that I wrote for Mediatel Newsline previewing the event.
Speakers include BBC, Facebook, BARB, NRK, SKO and the Ad Contrarian himself, Mr Bob Hoffman.